Bluegreen is Expanding

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In 2008, the Bluegreen timeshares planned several major corporate changes when the economy began to crash and the credit markets dried up. They put their plan on hold and the company was forced to make changes.

The new direction of the Bluegreen timeshare becomes more interesting on several levels. Bluegreen is expanding its business model by providing services to smaller independent timeshare companies. The timeshare company is now selling its skills. In every resort, Bluegreen timeshare is now providing design and development planning, collections, and mortgage servicing, all on a fee basis.

Doing this kind of arrangement, Bluegreen Timeshare has created a new income streams and adds four properties to the Bluegreen Vacation Club® portfolio. The four timeshare resorts that has been a part of the Bluegreen inventory acquired a depth of expertise and a scope of services that is difficult for them to provide on their own.


Expanding Fee-Based Service Business

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In July 2009, Bluegreen Corporation announced new agreements with Parkside Williamsburg Resort in Williamsburg, VA; The Soundings Seaside Resort in Dennis Port, Mass. (Cape Cod); Blue Water Resort in Nassau, Bahamas; as well as South Mountain Resort in Lincoln, NH.

A few words.... Bluegreen Resorts are managed by Bluegreen Corporation. The corporation was founded in 1966. The company operates Bluegreen Resorts, Bluegreen Vacation Club. The company offers vacation ownership options (also known as timeshares) and a number of other travel related services. Bluegreen Resorts offers a huge selection of vacation packages, mini-vacations, week programs, tours, cruises, dude ranches, golf courses, spas, etc. Bluegreen Resorts amenities often include: swimming pools, tennis courts, Jacuzzi, spa, fitness facilities, golf, boating, skiing, water sports, amusement and theme parks on the site and planned kids activities. Most Bluegreen Resorts are affiliated with many exchange companies like Bluegreen Corporation. These exchange companies are beneficial for the members of Bluegreen Vacation Club. Bluegreen Corporation is considered to be one of the most popular timeshare providers in the United States.

According to the above mentioned agreements, the company is to provide a customized suite of timeshare services and product offers. Bluegreen maintains operations at each resort, maintains specialized, charged services in the areas of sales and marketing, title and escrow, property management, and risk management. Under some of these contracts, Bluegreen also has to provide design and development planning as well as mortgage servicing and collections. All these services are to be charged for. These four property locations are about to be a part of the Bluegreen Vacation Club® portfolio.

Due to these contracts, Bluegreen, will additionally gain up to 180 units of resort inventory which will be offered for the members of the Bluegreen Vacation Club. In addition, each property brings with it the opportunity for additional phased development, including the construction and end-loan financing.

Dave Pontius, Bluegreen Management Services President, emphasized the advantages of these agreements for the company and ensured to maintain new locations in the best way possible.

According to the President and CEO John M. Maloney, Jr., yet in January the company announced that it was going to actively continue the growth with the help of fee-based services, which require minimal capital, if any. And these four contracts now make it possible for Bluegreen to further develop its business and strengthen its financial profile while generating cash revenues and earnings.